Just Label It just released a really inspiring video featuring some of our favorite celebrity moms who stand with us (and the vast majority of Americans!) in support of GMO labeling. I am super excited too see moms like Jordana Brewster of Fast and Furious fame, Jillian Michaels, Sara Gilbert, Ginnifer Goodwin, and Sarah Michelle Gellar (Go Buffy!). I love that they are using their star power to support GMO labeling because they are moms first and we moms all want to know what our kids are eating!
They came together to sign the Just Label It’s Conceal or Reveal petition too. Have you signed it yet?
It is just one more way in which we are trying to get the attention of the large food manufacturers who are throwing millions of dollars towards efforts to conceal GMOs. The petition asks Quaker Oats of PepsiCo, Coca-Cola, General Mills, Kellogg’s and Campbell’s to stop blocking Americans’ right to know if there are GMOs in their food and to support mandatory FDA labeling.
Large food companies combined have spent more than $100 million to fight GMO labeling campaigns across the country. Their trade association, the Grocery Manufacturers Association, is supporting the anti-consumer DARK Act, which will make it even harder for consumers to get the transparent labeling they deserve. This dangerous bill just passed in the House of Representatives. What we buy in grocery stores should never be a mystery or a surprise. It is outrageous that our legislators think this okay.
We need these big food companies to stop blocking our right to know what’s in the food we feed our families. The video highlights the question, “What do moms care most about when it comes to their kids?” The importance of food, and specifically, knowing what’s in the food we feed our families was a common trend for every mom.
If what’s in your kids’ food is important to you, be sure to sign the petition here and share this video to help spread the word!